Author Posts

Author Posts

The Value of ...

Situation/Background: This week a British Airways (BA) traveler purchased a sponsored Twitter Ad to defame the Airline after an unpleasant ...

Two Don’ts of ...

When it comes to LinkedIn I have two pet peeves: People who connect with me and don’t bother writing a ...

Be a Mentor ...

I have a mentor, I am not afraid to say it. There are always lessons to be learned and if ...

Why Are Social ...

As I was recently teaching my Social Media and Mobile Apps course at North Shore Community College I was asked, ...

Who are your ...

Hang on PR-defied is taking a turn!  As you know it has been about analyzing news stories from a PR ...

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