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September 2016
Free

SCORE Presents: Making the Case for Mobile Marketing

September 14, 2016 @ 6:00 pm - 8:00 pm
Peabody Institute Library, 15 Sylvan Street
Danvers, MA 01923 United States
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JO Social Branding Making the case for mobile

How to transform your business for mobile. Did you know that over 60% of consumers are reading emails on mobile devices?  They aren’t just reading either.  Today, lots of consumers are using mobile devices to find what they need, to assess their options, to make decisions, and to make purchases. Small businesses and nonprofits who start embracing mobile now will be the ones best able to compete. Let us help you understand this mobile transition so you don't get left…

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$0.00

Instagram Webinar: How to Unleash the Power of the Hashtag

September 28, 2016 @ 12:00 pm - 1:00 pm

Every wonder how to get more engagement, connect with your audience and grow your following on Instagram? It is all in the Hashtag. Join me and learn how to create hashtags, where to find them and ways to use them to attract and talk with your ideal target audience. Bonus: Learn how to convert your Instagram account to Instagram for Business and unlock amazing features waiting for you.   Register

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October 2016
$0.00

How to Style Your Brand for Success

October 4, 2016 @ 10:00 am - 2:00 pm
Constant Contact HQ, 1601 Trapelo Road
Waltham, MA 02451 United States
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How to style your brand for success

You probably have heard the term “dress for success” but are you giving your business the same treatment?  When you present yourself online you need to have a clear, polished, concise brand image, from the PR messaging you are putting in the community, to the visuals you are uploading online and the way you are speaking with your audience through email. In this session you’ll learn: Is Your PR Style On-Brand or Out of Hand?      Put Your Brand…

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$0.00

Salem State Enterprise Center Presents: Email Marketing That Works

October 25, 2016 @ 8:30 am - 10:30 am
Enterprise Center at Salem State University, 121 Loring Avenue
Salem, MA 01970 United States
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You’ve checked your emails, read a few, but deleted many. Email marketing is an effective way to engage clients and prospects, but there is a right way and a wrong way to do it. This workshop will tell you how look good in the inbox, including writing standout subject lines! Sponsored by MA Small Business Development Center

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November 2016
$0.00

How to Brighten Your Holiday Marketing This Season

November 2, 2016 @ 12:00 pm - 3:00 pm
Constant Contact HQ, 1601 Trapelo Road
Waltham, MA 02451 United States
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how-to-brighten-up-your-holiday-marketing-this-season-visual_resized

The holidays are a busy time of year for small businesses and nonprofits. With 20-40% of yearly sales coming in for most businesses during the holiday season, this is your opportunity to ring in the holidays and your cash register! Join us for this 3-part, holiday-infused marketing workshop and explore how to execute your holiday marketing campaign and achieve your goals this season!   How to Have Your Best Holiday Season Ever  Heather Jackson, Constant Contact Holiday spending is higher than any…

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$199

Email & Visual Marketing Boot Camp

November 15, 2016 @ 9:00 am - 4:00 pm
Constant Contact HQ, 1601 Trapelo Road
Waltham, MA 02451 United States
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boot-camp-nov-15-2016_2

This fundamental workshop provides you with the step-by-step design process for creating and sending useful and effective email marketing messages. Join us for this full-day event and watch your email open and click rates skyrocket through the power of intentional, informed design! In Part I, you’ll learn how to design and brand your master template in Constant Contact. Increase reader engagement by following simple and powerful best practices that get your email noticed, opened, and read. In Part II, you’ll…

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December 2016
Free

SCORE Presents: Killer Marketing & PR Ideas to Rocket into the New Year

December 14, 2016 @ 6:00 pm - 8:00 pm
Peabody Institute Library, 15 Sylvan Street
Danvers, MA 01923 United States
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score-presents-killer-marketing-pr-ideas-to-rocket-into-the-new-year-1

2017 is right around the corner but is your marketing ready to ring in the New Year?  Join SCORE as they host Marketing Experts Jeannine O'Neil and Robin Samora to discuss the various ways you can prepare your business and brand for 2017. They will discuss quick and easy PR and Visual Marketing tactics, tips and tools to help you align your marketing goals for a successful New Year. Jeannine will chat about how to: Quickly audit your visual marketing…

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January 2017
Free

Social Media Series: How to Use Instagram for Business

January 19 @ 8:30 am - 10:30 am
Enterprise Center at Salem State University, 121 Loring Avenue
Salem, MA 01970 United States
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Social Media Series- How to Use Instagram for Business

The Enterprise Center at Salem State University presents: How to Use Instagram for Business Both the visual you use and your overall Instagram look tie directly to your brand image and how your Instagram community reacts to you. In this workshop you’ll learn five key elements to a great Instagram bio, how to unleash the power of the hashtag, and four easy ways to immediately increase your following. Put your brand in demand with Instagram for business! Register for Free

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March 2017
Free

SCORE Presents: Why Your Business Needs to Be on Instagram

March 8 @ 6:00 pm - 8:00 pm
Peabody Institute Library, 15 Sylvan Street
Danvers, MA 01923 United States
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why-your-business-needs-to-be-on-instagram

Have you dismissed Instagram from your marketing strategy because you think it is ONLY a visual social media platform?  You might be leaving money on the table if you have disregarded this highly powerful visual marketing tool.  Instagram can help you connect with your target audience, let your personality shine, and yes bring you income. In June 2016, Instagram released a free upgrade that allows you to connect with leads, generate sales and measure your marketing with Instagram for Business.…

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April 2017

Email Marketing: What to Say and How to Say It

April 12 @ 8:30 am - 10:30 am
Enterprise Center at Salem State University, 121 Loring Avenue
Salem, MA 01970 United States
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Enterprise Center at Salem State University presents: Email Marketing: What to Say and How to Say It Ignored….or engaged? Is your email marketing working—or NOT working—to capture the attention and interest of your audience?  What you say, and the way you say it (tone, date & time, frequency) determines how you will attract, engage and be “share worthy” to your audiences. In the first part of this seminar, you will learn timesaving tips, techniques and apps that will help you…

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